Knowledge Leader

The Failures of Self Service Business Intelligence Technologies

Curran O'Brien
by Curran O'Brien
Senior Director

Executive briefing on the failures and challenges of self service business intelligence technologies

The allure of Self Service business intelligence is irresistible: faster response times, better information, and increased adoption due to the intuitive nature of the underlying software.  In theory, this technology enables less technical personnel to access and interact with data – driving analytics adoption is far greater numbers than ever before.

Yet, surveys and statistics tell a very difference story about the actual use and efficacy: the majority of organizations admit to “Struggling with Self Service BI,” and user adoption rates remain unchanged when measured against traditional BI technologies.

In this Executive Briefing on The Failure of Self Service BI, we review:

  • The three critical shortcomings of self-service BI Technologies
  • The role of Data preparation in a successful self-service deployment
  • The effect of Big Data on self-service initiatives
  • How successful organizations have overcome these challenges


Curran O'Brien

Curran O'Brien

Senior Director

Curran has over a decade’s worth of experience with Enterprise solutions, having worked with large organizations across the globe to define and implement actionable strategies to improve decision making and optimize operational efficiency. With a combination of data visualization, user interface design, and information architecture skills, he has helped numerous organizations find creative technical solutions to address large scale business issues. He brings his deep industry expertise to each engagement with iSoftStone clients, leveraging a background across numerous technologies to align the best solutions with each use case and requirement.